Play the video

Adv Campaign Winter 2023

A journey through the luminous cityscape and the myriad emotions that an evening reveals. This backdrop sets the stage for the FW23 advertising campaign, captured by Theo Wenner. The campaign narrates an enchanting nocturnal escapade featuring Liv Walters, Maty Fall, and Yang Ling, alongside Missoni and its modern, conscious femininity.

Two models are wearing zig zag outifts from the Show Fall Winter 2023 collection
A model is wearing a multicolor suits with a coat from the Show Fall Winter 2023 collection

Immersed in the club lights radiance, the city’s neon glow, and the streetlights brilliance, the central figures of this Milanese night seamlessly merge elegance with nostalgia.

Immersed in the club lights and the streetlights, the figures seamlessly merge elegance with nostalgia.

The leitmotif of the FW23 fashion show now interweaves through the visuals of the campaign. The protagonists’ journey is punctuated by flashes, moments of amusement, and genuine light-heartedness

The protagonists’ journey is punctuated by flashes, moments of amusement, and genuine light-heartedness

A model is wearing a zig zag dress from the Show Fall Winter 2023 collection
A model is wearing a zig zag dress from the Show Fall Winter 2023 collection

Time stands still as the women of Missoni are portrayed on a rooftop terrace, witnessing the dawn of a new day. They’re immersed in the gentle potency of a memory, lost in the delicate interplay of emotions and time.

A model is wearing a zig zag dress from the Show Fall Winter 2023 collection
Content loading, please wait
Content loaded

Most recently updated notifications