LAST MOMENTS
instagram
Rankin takes over Instagram for Missoni
After photographing the world's most famous faces, from Heidi Klum and Madonna to Tony Blair and the Queen, Rankin has now turned his lens on a very special project with Missoni
 
bethan wood
Bethan Wood takes over Snapchat for Missoni
Fascinated by the digital world will take over Missoni Snapchat tomorrow at the Fashion Textile Museum in London during our opening event for Missoni, Art, Colour exhibition
 
Missoni Moments Stories

Ready to slip into the day

Images and details from the backstage of the Women’s Winter 2013 show

As intimate and evocative as only the narration of a hardworking and private world can be, the video by Tim Small recounts what went on backstage at the Women’s Winter 2013 fashion show.

It is a tale composed of moments before a show, in which from the fitting to the final catwalk every element plays a role in creating the story of a woman who “loves fashion without rigid structures or constraints”.

As informal as the collection itself, the backstage of the Missoni world is composed of those gestures and handcrafted details that few fashion houses with a powerful sartorial component are still able to convey.

To the notes of “Play by play” by Autre Ne Veut, musician/artist from New York, every movement becomes natural and elegant, fully attuned to the slow, sexy mood of the piece.